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AEO / GEO Optimization

Get found inside the answer, not just the results page.

We help brands become the source AI assistants trust enough to cite. Through content built for extraction, authority signals that hold up, and continuous monitoring as the platforms evolve.

Our process

How we build AI-search visibility.

Six connected steps, not a one-off audit, because AI-search visibility isn't a checkbox, it's something you maintain.

01

Discovery

We audit how your brand currently shows up, or doesn't, across ChatGPT, Gemini and Perplexity, and benchmark the gap against your competitors.

02

Content Mapping

We identify the exact questions your buyers ask AI assistants, and map them against what your site currently answers clearly, and what it doesn't.

03

Structuring & Optimization

Key pages get rewritten so claims are direct, specific and consistently stated. The format AI systems can confidently lift and repeat.

04

Authority Building

We strengthen the third-party corroboration and structured data that give AI systems the confidence to cite you as a source.

05

Testing & Validation

We run your priority queries directly against ChatGPT, Gemini and Perplexity to confirm what's actually being cited, not just what should be.

06

Continuous Monitoring

These platforms update constantly. We track citation performance and adjust the strategy as the models change.

What's included

Three connected workstreams.

01

AI Visibility Audit

A clear picture of how your brand currently appears, or doesn't, when people ask AI assistants questions in your category, benchmarked against competitors.

02

Content Structuring for AI Extraction

Rewriting and restructuring your highest-intent pages so the claims inside them are stated plainly enough for a model to lift and cite accurately.

03

Authority & Citation Building

Building the structured data, third-party corroboration and cross-site consistency that gives AI systems confidence to name you as a source.

Why Growthnatics

Built for how AI actually reads, not how Google used to rank.

Built on real AI-search mechanics

Built on real AI-search mechanics

Not SEO with a new label

Every tactic is grounded in how retrieval-and-synthesis systems actually pull and cite content, not traditional SEO tricks rebranded for the AI era.

FAQ

Common questions

How is AEO/GEO different from what my SEO agency probably already does?

Traditional SEO optimizes for ranking on a results page. AEO/GEO optimizes for being the answer an AI assistant gives directly, which requires different content structuring: plainly stated claims and extractable facts, not just keyword targeting.

Can you guarantee we'll be cited by ChatGPT or Gemini?

No one can guarantee citation on platforms we don't control, and we're skeptical of anyone who claims otherwise. What we can do is structure content and build the authority signals that meaningfully increase the odds, and measure actual citation appearance over time.

Do we need to redo our entire website for this?

Usually not. The highest-priority pages, the ones most likely to be cited for buyer-relevant questions, get restructured first, rather than a full-site rebuild.

How do you actually measure whether this is working?

By testing your priority queries directly against ChatGPT, Gemini and Perplexity on a regular cadence and tracking whether, and how, you're being cited, not just watching traditional search rankings.

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Related services

Insights

Related reading on AI search.

Everything we've published on AEO, GEO and building visibility for the AI-search era.

Ready to find out if AI assistants even know you exist?

Tell us where you're headed. We'll tell you what it takes to get there.